WHERE TO SHOP LOCAL IN SARAJEVO: Best Local Brands & Concept Stores
If you want to shop locally in Sarajevo, you are at the right webpage, here you can discover the best local brands in Sarajevo. Local shopping in Sarajevo is no longer just a trend it’s a conscious choice, choosing to shop local has become an important cultural and economic statement.
We want to present to you several local brands and local shops, that will give you a better insight into culture and pulse of Sarajevo.
Supporting local brands means investing directly in creativity, craftsmanship, and entrepreneurship. From independent fashion labels to concept stores, Sarajevo offers a variety of craftsmanship.
Best Local Brands and Concept Stores in Sarajevo:
MOLIMAO – Local Streetwear Brand
📍 Zelenih beretki 32
You are on our page, so normally we will introduce ourselves first. Molimao is a lifestyle brand from Sarajevo founded in 2010. Our products are a mash-up of street art aesthetics and clean design. Rooted deep in the independent culture scene and inspired by Sarajevo, Molimao celebrates all forms of creativity in its journey. Molimao is eager to present new aesthetic and energy.
“FUCK HATE, LET’S CREATE” is the moto we live by, so that is why we are presenting other creatives around us as well.
BAZERĐAN – Sarajevo Concept Store
📍 Veliki Ćurčiluk 12
Located in the Sarajevo Old Town and surrounded by craftsmen, artists, shoemakers and bakers, Bazerdžan was born in 2016 out of love for Bosnia and Herzegovina and its artistic and cultural history – a source of inspiration and pride for many young locals.
It was created to help fight fast-fashion trends – it offers beautiful hand-picked products made by local creative minds. Here, you will find over 50 local brands you cannot find in any other store – whether you are looking for a piece for yourself or a gift for someone else.
WERKSTAT – Independent Jewelry Brand
📍 Alta Shopping Center, Franca Lehara 2
📍 Gazi Husrev-begova 45, Baščaršija
Werkstatt is a jewelry brand founded by Lejla Nuhić and Ajla Sarić, two talented individuals who met while studying at the Sarajevo Fine Arts School under the guidance of Dževad Hozo. Since its inception in 2015, the brand has grown to a team of seven, each member bringing their unique skills and perspectives to the table.
One of the things that set us apart is our use of unique printmaking techniques such as copper etching, aquatint, dry point, mezzotint, and soft ground. These techniques allow us to create intricate designs and patterns that are not possible without traditional methods.
ZANAT – UNESCO Recognized Craftsmanship
📍 Zelenih beretki 8
From village craft to UNESCO World Heritage List. Zanat is a Bosnian-based, family-owned, high-end furniture brand known for its exquisite hand-carved, sustainable wooden furniture, combining century-old techniques with modern design.
Their signature carving style, originating from Konjic, is inscribed on the UNESCO Representative List of Intangible Cultural Heritage of Humanity. Zanat collaborates with world-renowned designers and architects (e.g., Monica Förster, Studioilse) to create modern, bespoke furniture pieces.
LISICALISICA – Handmade Copper Design
📍 Gazi Husrev-begova 69, Baščaršija
Naida and Ismet Lisica grew up surrounded by the sound of bending copper and brass. They watched their father transform these metals into beautiful accessories that would enrich and make every interior truly special.
Today, through their work, they not only retell a family tradition that began back in 1960, but also continue it through the LisicaLisica showroom in Sarajevo, where tourists from all over the world, as well as lovers of handmade pieces from Bosnia and Herzegovina, can take a piece of their design home with them.
PLUS MINUS – Artistic Fashion Brand
📍 Branilaca Sarajeva 21, City Centre Sarajevo
Brand is founded by designer Ena Dujmovic in colaboration with printmaking artists. Plusminus fashion line is based on a fusion of modern design and traditional printmaking. Every piece made is hand printed in intaglio or relief print, from plates made by artists. This also means that every piece is more or less unique crafted and that, due to the lifetime of each plate, the pieces are limited.
This brand stands for the culmination of artistic craft trough clothing, featuring and working with experienced and accomplished artists. Every clothing piece is treated as an art piece itself.
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